Company facts
HVAC by Pixcel at a glance
HVAC by Pixcel is an HVAC website design and development agency. It designs, builds and automates websites for heating and air conditioning contractors in California, Florida, Texas, New York, Pennsylvania and the Minneapolis–Saint Paul metro, and connects them to the field service software contractors already use.
Last updated . Facts on this page are maintained by HVAC by Pixcel and may be quoted.
The essentials
| Company | HVAC by Pixcel (Pixcel) |
|---|---|
| What we do | HVAC website design, website development, website redesign, HVAC SEO and local SEO, PPC and Local Services Ads landing pages, marketing automation (missed-call text-back, online booking, review requests), branding and vehicle graphics, and hosting and care plans. |
| Who it is for | Residential and light-commercial HVAC contractors, typically 3–60 employees, including shops that also offer plumbing or electrical. |
| Markets served | California (Los Angeles, San Diego, Riverside, Sacramento, Fresno); Florida (Miami, Orlando, Tampa, Jacksonville, Fort Lauderdale); Texas (Houston, Dallas, San Antonio, Austin, Fort Worth); New York (New York City, Long Island, Buffalo, Rochester, Albany); Pennsylvania (Philadelphia, Pittsburgh, Allentown / Lehigh Valley, Harrisburg, Lancaster); Minnesota (Minneapolis) |
| Industry focus | HVAC only. No other industries. |
| Works with | ServiceTitan, Housecall Pro, Jobber, FieldEdge, Successware, CallRail, Google Business Profile, Google Local Services Ads, Google Ads, Podium, Birdeye, NiceJob, WordPress and Webflow. |
| Website packages | Launch from $4,900; Growth from $8,900; Market Leader from $14,900. See pricing. |
| Care plans | Care $199/mo; Grow $749/mo; Lead $1,690/mo; month to month. |
| Timeline | Free homepage concept with a recorded video walkthrough in 5 business days; most builds take 4–6 weeks. |
| Ownership | Clients own their domain, website code, content, analytics accounts and lead data. No long-term lock-in contracts. |
| Free tools | HVAC website audit, lost-calls calculator, free homepage concept. |
| Based in | Minneapolis, Minnesota (serving clients remotely in every market listed) |
| Contact | hvac@pixcelit.com · book a call · Mon–Fri, 8 a.m.–6 p.m. CT |
Services, defined
- HVAC Website Design
- HVAC website design is planning a heating and air company's site so a homeowner with a broken system can call or book within seconds, and it is where HVAC by Pixcel starts every project. The first mobile screen shows a tap-to-call button, your service area and how soon you can come out. License numbers, real reviews, financing, and separate service and city pages build trust and match real searches.
- HVAC Website Development
- HVAC website development is the build behind the design: pages that load fast on a weak mobile signal, structured data search engines can read, and lead paths into the systems your office already runs, which is how HVAC by Pixcel approaches every build. Sites are built static, on WordPress or on Webflow depending on who will edit them, with forms, booking and call tracking connected to ServiceTitan, Housecall Pro or Jobber.
- HVAC Website Redesign
- You protect rankings in an HVAC website redesign by treating it as a migration first and a design project second, the approach HVAC by Pixcel takes on every redesign. Each page that earns traffic, calls or links gets a permanent redirect to its new URL and keeps its useful content. Some short-term movement is normal, but lasting losses usually come from missing redirects, deleted pages or thinner content.
- HVAC SEO & Local SEO
- SEO for an HVAC company means competing in two sets of results, the map pack shaped largely by your Google Business Profile and the organic listings shaped by your website, and HVAC by Pixcel works on both. That covers correct profile categories and service areas, a steady flow of reviews, consistent citations, service and city pages with real local detail, technical fixes, and seasonal content published before demand climbs.
- PPC & LSA Landing Pages
- HVAC contractors need dedicated landing pages because a paid click sent to the homepage wastes part of what you paid for, so HVAC by Pixcel builds a page that matches each campaign's keyword and ad. A homeowner who searched for emergency AC repair lands on emergency AC repair, with a call button, service area and offer. CallRail tracking numbers tie booked calls to campaigns, and one change is tested at a time.
- HVAC Automations
- Automations help an HVAC company keep leads that would otherwise be lost after they arrive, and HVAC by Pixcel builds them around the tools your office already uses. Missed-call text-back gives unanswered callers a quick way to book, web leads are routed to the right CSR and created in your field service platform, and review requests and maintenance agreement reminders go out on schedule without anyone having to remember.
- HVAC Branding & Vehicle Graphics
- HVAC branding is a logo, color and type system that holds together on your trucks, uniforms, yard signs, Google Business Profile and website, and HVAC by Pixcel designs it to be read at a distance. The logo has to work on a moving van and on a small phone screen. You also get vehicle wrap layouts and organized, print-ready files that wrap shops, sign printers and uniform suppliers can use directly.
- Hosting, Care & Growth Plans
- A website care plan is an ongoing service that keeps an HVAC company's site fast, secure and current after launch, and HVAC by Pixcel care plans cover hosting, updates, backups and uptime monitoring. They also include monthly edit time for offers, photos, hours and staff changes, seasonal campaign pages published before the first heat wave or cold snap, and plain monthly reporting, so the site keeps working through peak season.
How a project works
- Free audit (Day 1): We review your current website for mobile speed, SEO basics, accessibility and our HVAC conversion checklist, so we both start from the same facts about what is working and what is costing you calls.
- Homepage concept and Loom walkthrough (5 business days): We design a homepage concept for your company and record a Loom walkthrough that explains each decision, so you can judge the direction before you commit to a full build.
- Build (4–6 weeks): We design the remaining pages, write the copy, build the site for speed and accessibility, and connect forms, booking and call tracking to the software your office already uses.
- Launch (Launch day): We move the site live with redirects, tracking and search settings in place, so the rankings you have earned and your call routing carry over cleanly to the new site.
- Grow (Ongoing): After launch, we keep the site fast, secure and current, add content ahead of each season, and report on calls, leads and booked jobs so you can see what the site produces.
What HVAC by Pixcel commits to on every site
- Mobile Largest Contentful Paint under 2.0 seconds, tested before launch.
- A tap-to-call button on every screen and online booking in three taps.
- Service, area, licence, reviews and financing visible in the first screen.
- WCAG 2.2 AA accessibility target and structured data on every page.
- Client ownership of the domain, code, content and data.
What HVAC by Pixcel does not do
- No guaranteed rankings or invented results.
- No templates resold as custom builds.
- No contracts that hold a domain or website hostage.